Go beyond dressing to impress, Heidi Klum’s Modelverse The new Roblox fashion experience is ready to take the internet by storm. The international supermodel icon has teamed up with SuperSocial to create a fashion game focused on digital self-expression and community building, after seeing how much joy her daughter gets from creating on the platform.
Character creation and customization are key parts of Roblox’s appeal to younger generations, with the platform’s own data showing that 56% of Gen Z users Think that the look of their avatar is more important than their real-world style. Modelverse aims to harness this creativity by inviting you and your avatar to model at various famous fashion events, which the team has recreated in the Roblox game, including Klum’s iconic Halloween party.
“When creating this world, I wanted to make sure players had the opportunity to be limitless – they can play as their established Roblox avatar, or design a new avatar that looks like them,” says Klum. Looks… or step out of the box and walk down the runway as a hot dog, a worm or anything else they create!” One of the most popular and fun Roblox games at the moment is Dress to Impress, proving that there is an audience for runway competitions among Roblox users.
“We are thrilled to collaborate with powerhouse Heidi Klum to create a whole new kind of immersive experience,” says Yoan Raz-Friedman, CEO and Founder of SuperSocial. Bringing together the best parts of Roblox gameplay with Heidi’s fashion and beauty expertise allows us to take advantage of the growing trend of people looking for new ways to showcase their creativity in the virtual world.
That’s everything you need to know about Heidi Klum’s Modelverse on Roblox. If you’re still attracted to other fashion games in Roblox, check out our Dress to Impress codes to get some free stuff. We’ve also got Roblox codes for a huge range of other experiences, so head on over to the next guide.
